Tracking keyword ranking positions is an essential part of any SEO strategy. The data it provides can help you identify performance drops and take corrective action. It also helps you find low-difficulty keywords that are less competitive and drive more targeted traffic to your website.
A good keyword rank tracker is simple to use and can provide detailed information about your ranking position over time. It can also show you a list of long-tail keyword opportunities.
It’s a tool that helps you monitor your rankings
Keyword tracking is an important part of an SEO strategy. It helps marketers track the performance of their keywords and analyze competitors. It also enables them to demonstrate the impact of their SEO efforts on business. Whether you are a digital marketing agency or an individual, keyword tracking can help you make informed decisions.
SEO Metrics Checker helps you to monitor the historical ranking of your pages for any keyword and view the data in a graph that is easily interpreted. You can even connect your Google Search Console account and see data up to 16 months old, including anonymized clicks.
You can set up alerts to be notified when a page’s visibility changes. This can help you discover drops in performance that could indicate an issue with a specific page or a change in the search engine algorithm. It can also help you identify opportunities based on the competition and search intent for a specific keyword.
It’s a tool that helps you find new keywords
Whether you’re looking to identify new keyword opportunities or want to see how well your current keyword strategy is working, a keyword rank tracker can help. It can also help you identify search engine algorithm changes that may have impacted your SEO strategy and how much impact those changes had on your rankings.
This tool can provide insights on the number of web pages competing for a certain keyword, which allows you to avoid cannibalization and focus your content creation efforts on the keywords that are most important. It also provides information on how many visitors a particular web page receives from the SERP, which can be an indicator of the effectiveness of your content marketing.
You can Track Your Google Rankings and Monitor Backlinks on a Daily, weekly, monthly, orquarterly basis to monitor how your SEO strategy is performing by a tool which is Rank Tracker Plus. Some tools even offer a free trial or discounted pricing for agencies and brands. They can be used on desktop or mobile devices.
It’s a tool that helps you monitor your competitors
Keeping tabs on your competitors can help you get to the first page of Google for more organic search traffic. You can see what keywords are driving their traffic and identify new opportunities for your brand. This information is vital, especially when it comes to re-strategizing. Rank tracking can also help you align your PPC campaigns with your SEO goals.
You can import keyword data in a variety of ways, including through CSV files. You can also select which data points you want to monitor, such as the number of visits and the cost per click. Using this feature can save you time and money.
You can also compare keyword rankings in different periods by clicking the icon with arrows in your workspace list. You can choose a date from the list or enter a custom one. You can also filter your results by groups, tags, and URLs. You can even create saved filters to automate your tracking tasks.
It’s a tool that helps you analyze your website
It’s important for marketers and small business owners to know how well their websites are performing. They invest time and money in SEO, but it can be difficult to measure the ROI of these investments. That’s why keyword rank trackers are an essential tool for SEOs. They provide accurate and real-time data on the position of their websites on SERPs.
A good keyword rank tracker will also display rankings on both desktop and mobile. It will also include a tag feature that allows you to divide keywords into different groups for easier analysis. This is an added value that is often missing from other tools.
SEO Metrics Checker’s Rank Tracker lets you compare your website’s performance against that of competitors for multiple locations, search engines, and keywords. It shows you whether the keyword research and content optimization you’ve done has been successful. It can also identify underperforming web pages so you can focus your marketing efforts on them.
